The Nike Zoom Kobe Venomenon 4 is back this weekend in a new White/Black/Purple colorway. The low-profile basketball shoe features Nike Zoom technology, superior cushioning and traction elements designed for the hardwood or the blacktop. Kobe’s signature logo and familiar “24″ both appear on the shoe in vibrant detail. Pick up a pair for $120 […]

Low cut and sleek, the Nike LeBron 11 Low represents an evolution of LBJ’s signature shoe, with a full-length Max Air bag for optimum cushioning and flexibility. The new Light Base Grey colorway is complimented nicely by “Laser Crimson” accents on the Nike Flywire, Swoosh, outsole, lining and heel counter. Pick up a pair starting […]

Earlier this month the off-court LeBron 11 EXT made its debut with the eye-catching Blue Suede colorway, and now this weekend sneakerheads will be treated to another lifestyle-look to LeBron’s performance model. The newest LeBron 11 EXT is covered in “Denim” and black leather, the perfect combination for the street. If you’re interested in copping […]

PUMA is back with two fresh colorways of their famed Blaze of Glory silhouette this weekend, and we’re excited to announce that they are coming exclusively to our #PUMALab stores in Atlanta! The PUMA Blaze of Glory Mesh Evolution Pack features two contrasting colorways, draped with mesh and suede materials, and adorned with colorful accents […]

Easter is rapidly approaching and we have an exclusive treat for the ladies this weekend with a fresh new colorway on the classic Air Jordan 11 Retro Low. “Turbo Green” and Volt make its way to this iconic silhouette for the first time in grade school ($115), pre-school ($70) and infant ($50) sizes. A white […]

With Spring in the air and Easter weekend on the horizon, Nike Basketball brings the spirit of the holiday to its new Easter collection. Driven by performance, the three low-cut signature shoes for LeBron James, Kobe Bryant and Kevin Durant undergo a festive Easter makeover with individual stories connected to each shoe. If you’re interested […]

Damian Lillard is ready to step up his game this Playoff season, are you? In our latest #Approved series commercial, the newly resigned adidas basketball star is on the phone talking to a friend about the upcoming playffs. He knows that he plays his best when he looks his best and wearing #Approved adidas gear […]

Released in 1995 and following Michael Jordan’s direction of bringing a “formal look” to the court, the original Air Jordan 11 proved to be one of the most popular Air Jordan shoes of all time. The Air Jordan 11 Retro Low ‘Nightshade’ continues the legacy, with innovative updates. The original patent leather panels get a […]

The latest Nike Air Foamposite Pro Premium features two distinct yet subtle graphic patterns, with a carbon-fiber inspired print on the Foamposite upper and a snakeskin print on the eyestay. Laser Crimson accents provides a pop of color along the upper while a glow-in-the-dark outsole keeps you visible day or night. If you’re interested in […]

First-time All Star Stephen Curry has been lighting up the league this season, and he’s been doing it all year long in the Under Armour Anatomix Spawn. The Anatomix Spawn is Under Armour’s most technologically advanced basketball shoe to date, featuring a layered system of fit that works with the muscles, tendons, and bones of […]