Starting his 11th year in the league, with two gold medals, two championship rings and four MVP trophies, LeBron James continues to succeed by constantly improving his game. LBJ’s game demands perfection and only Nike Basketball can deliver the top performance footwear necessary to help guide him on his relentless pursuit of “Earned Not Given” greatness. As the 2013 season approaches, we get set to release the next edition of sneaker greatness, the LEBRON 11.

Designed to provide a protective suit for LeBron’s unique style of play, the LEBRON 11 encompasses the duality of powerful precision. It is LBJ’s lightest and lowest signature shoe to-date, while offering the protective feel, responsiveness and containment his game requires. Featuring Hyperposite, dynamic Flywire technology and a Hyperfuse constructed upper, the LEBRON 11 combines superior lockdown with protection and lightweight responsiveness fully equipped to handle the powerful strides, stops and cuts of the game’s best player. In addition, the LEBRON 11 is deconstructed to get his foot much lower to the ground so he can feel the court, while enhancing cushioning via the full length Lunarlon and Nike Zoom unit – a combination featured for the first time in a LeBron signature shoe.

LeBron plays with fearlessness, determination and the heart of a lion, so it’s only fitting that the first colorway in the LEBRON 11 series reveal these extraordinary traits. The new “King’s Pride” colorway draws inspiration from the lion – its dark loden upper color and the floral print on the collar lining reflect the pride of the wildlife. Check out the photos and get ready for the new LEBRON 11, launching at Foot Locker, House of Hoops by Foot Locker and Footlocker.com (starting at 8:00 a.m. EDT) for $200 on October 12, 2013. A full run of kids sizes and LeBron 11 apparel collection will also be available. Check the Launch Locator to see which stores will carry this release.

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