Fueling The Future Of Footwear

As a part of our commitment to investing in the future of footwear, Foot Locker & PENSOLE have commenced the third “Fueling the Future of Footwear”Master Class alongside vendor partner ASICS.

This course challenges students to develop the best product and go-to-market strategy working with the ASICS Gel Lyte One Eighty. The project will be judged at the end of the class by a panel of industry experts with the winning team’s design to be sold exclusively at Foot Locker. PENSOLE founder D’Wayne Edwards is leading the course of 18 students from 5 different countries, guiding them through PENSOLE’s “learn by doing”footwear design process.

Course #3 of Fueling The Future Of Footwear Master Class and Competition runs from 5/16-6/2.

Meet D’Wayne Edwards – Pensole Founder

D’Wayne Edwards is a celebrated member of the global footwear community for the last 26 years. He designed for Nike and Jordan and is most known for the Nike Goadome 2 and the redesign of the Jordan Retro 2. Edwards founded PENSOLE to give talented young design students an opportunity to learn from the industry’s best, without financial barriers, and to provide the industry with a farm system for the next generation of footwear designers.

Since the first PENSOLE class in 2010, more than 100 Academy graduates have been placed professionally, full-time or as interns, for footwear companies worldwide, including Columbia Sportswear, The North Face, Timberland, Converse, New Balance, Cole Haan, Under Armour, Keen, Stride Rite, adidas, JORDAN, Kenneth Cole, ECCO, Reebok and Nike.

Class Is In Session