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Archive for the Approved Category

Foot Locker Exclusive: Under Armour Curry One ‘Candy Reign’

Built For The Sweetest Jumper In The Game Stephen Curry does have a weakness…off the court. It’s tough to say no to candy. This candy inspired shoe was also the one he wore while taking home the Foot Locker 3 Point Contest title. The Foot Locker Exclusive Under Armour Curry One ‘Candy Reign’ drops in stores and… Read More >>


Jordan Dub Zero ‘Laser’

Celebrating 30 Years of Jordan Brand Featuring laser printing on the Wolf Grey panel, the Jordan Dub Zero returns to commemorate 30 years of the Jordan Brand. Available in stores and online (10am EST Release) this Saturday for $185. See below for more angles and check out Launch Locator for stores.  


Nike Kyrie 1 ‘Flytrap’

  Inspired by a Venus Flytrap’s Color Hues and Split Second Attack See more angles and watch Kyrie Irving in the Nike Kyrie 1 ‘Flytrap’ in our new commercial spot below and pick them up in stores or online at footlocker.com (10am EST release) this Thursday. For stores near you, visit our Launch Locator.    … Read More >>

Jordan Ready to Fly With Russell Westbrook

Sometimes it’s easy to get caught up in the enviable lifestyle of NBA players but people rarely consider the amount of hard work these guys put in when the cameras aren’t on them. Russell Westbrook of the Oklahoma City Thunder stars in our newest Foot Locker Approved commercial called “Ready to Fly” in which he… Read More >>

Introducing the adidas J Wall 1

John Wall is one of the most exciting players in the NBA today. His quickness on the court electrifies the crowd and drives opponents crazy. For his style of play he needs a shoe that can keep up with him. Enter the adidas J Wall 1. Dropping this Friday, October 31st Wall’s first signature adidas… Read More >>

Foot Locker Approved: James Harden Surprises Shoppers with a Fresh Start

Last week while in NYC for USA Basketball, James Harden stopped by a local Foot Locker to surprise some lucky VIP shoppers who said they needed a fresh start. Like all of the greats, Harden knows the key to a fresh start is having a short memory, and of course some new gear at Foot… Read More >>

VIDEO: “Life Changes After the Draft” featuring Dante Exum

Getting drafted into the NBA is the ultimate life-changing moment for a basketball player. For Austrialian draft prospect Dante Exum that moment arrives this Thursday. Until then though, he’s still an unknown just like the rest of us. Watch our new adidas “Life Changes After The Draft” spots airing this week, and let us know… Read More >>

Vans Authentic Lite

Today, we introduce the newest line of sneakers from one of the leading brands in skate shoes. Vans has reengineered its original Authentic shoe with the release of the Authentic Lite sneaker. While maintaining the classic look of Vans Authentic, the Lites feature UltraCush Lite and ActionFit technologies, which give a completely new fit and… Read More >>

VIDEO: Foot Locker x adidas: “No Rings” featuring Damian Lillard

Damian Lillard is ready to step up his game this Playoff season, are you? In our latest #Approved series commercial, the newly resigned adidas basketball star is on the phone talking to a friend about the upcoming playffs. He knows that he plays his best when he looks his best and wearing #Approved adidas gear… Read More >>

adidas Crazy 1 Lillard and Wall “Florist City” Collection

Spring is finally officially arriving this week, and adidas is celebrating the season with the release of the “Florist City” Collection for two of basketball’s rising stars, Washington Wizards’ point guard John Wall and Portland Trail Blazers’ point guard Damian Lillard. The collection includes the iconic Crazy 1 basketball shoes as well as matching caps… Read More >>

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