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“Harden Soul” featuring James Harden and Stephen Curry

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James Harden and Stephen Curry are two of the brightest young stars in the NBA today and we’re excited to feature them in our newest #Approved commercial, “Harden Soul.” Harden is coming off the best year of his career, and now he’s taking things to the next level by cutting an R&B album. Luckily, Curry […]

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Chris Paul and Blake Griffin Star in Our New Approved Commercial

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Chris Paul and Blake Griffin are the latest NBA stars to join Foot Locker Team Approved, and we are excited to launch our latest commercial featuring the Clippers’ dynamic duo. In the spot, Blake says he loves his fresh Jordan gear from Foot Locker, but he endorses a lot of things, so how do we […]

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Foot Locker X Under Armour Commercial ft. Julio Jones and Arian Foster

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Today, Wednesday, July 17th we’re excited to team up with Under Armour to launch the Micro G Gridirion Trainer to help you train and look great while you workout this summer. In our latest Approved commercial, also launching today, NFL stars Arian Foster and Julio Jones are looking fresh in their new Approved Under Armour […]

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Foot Locker Approved Reebok Classics Commercial Featuring Shaq and Tyga

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Today, Thursday, July 11th we are excited to launch our latest Foot Locker Approved commercial featuring Reebok Classics. We teamed up to bring together two of the biggest personalities in the world of sports and hip-hop, SHAQ and Tyga, to the center stage. As you will see in the spot, despite their height differential Tyga […]

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Video // James Harden and Kris Humphries Approved Heat Commercial “Alternate Ending”

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You’ve seen the first ending to our Approved Heat commercial starring James Harden and Kris Humphries entitled “Mirror“, now check out the alternate ending, and don’t forget to follow Maurice on Twitter @helpMaurice to see which entourage he’ll try to join next!

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Kris Humphries/Barclays Center Event Recap

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Yesterday, we officially kickoff the February and March “Approved Heat” campaign with an exclusive media event at the home of the Brooklyn Nets, Barclays Center. A lucky select few got to join us for an invite-only run prior to the Nets-Heat game. It was a riveting game between the two teams as they got to […]

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Foot Locker x Nike “Who is KD?” Commercial

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Over the course of his first few years in the NBA, Kevin Durant has earned the reputation as one of the “nicest” players in the league. KD kisses his mom before games, gives respectful interviews and always makes time for the fans. There’s no way he could be responsible for a rash of vicious highlight […]

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Our New Holiday Commercial with Victor Cruz and Hakeem Nicks

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The Holiday season is the time for family, friends and gift giving. In our new Approved campaign ad, NFL stars Victor Cruz and Hakeem Nicks show off the difference between a good and bad gift. Cruz knows bad acting from Nicks when he sees it and the only thing that can make it right is […]

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Foot Locker x adidas: Dwight Howard “Ghost Hunter” Video

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Earlier in the week we debuted our new Foot Locker Approved adidas spot with Ricky Rubio. Today we welcome the big man, Dwight Howard, on the Foot Locker Approved team. Dwight is no stranger to dominating on the court, but when he leaves the court does he become Dwight Howard Ghost Hunter? Certainly not. Dwight […]

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New Foot Locker x Under Armour TV Spot: “Cam Cam”

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Today, we are excited to welcome two new athletes into the Foot Locker Approved family; Cam Newton and Steve Smith. In our new commercial entitled “Cam Cam,” Cam goes to great lengths to protect his Approved Under Armour gear and has a little surprise in store for teammate Steve. Check out the commercial after the […]

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