A few weeks ago we launched the Foot Locker Approved campaign with NBA stars Carmelo Anthony, Chris Bosh, James Harden, Russell Westbrook and Kevin Love. Prior to filming the commercial spots, Foot Locker Unlocked went behind-the-scenes on the set of the shoot to interview some of the biggest players in the game today to find [...]
Foot Locker is excited to announce the launch of our new “Approved” campaign today. At Foot Locker we pride ourselves in offering the most premium sneakers and gear to keep you looking fresh. If it’s at Foot Locker, it’s Approved. We recently shot three commercials featuring NBA superstars Carmelo Anthony, Kevin Love, Russell Westbrook, James [...]
Although Carmelo Anthony and his New York Knicks have been bounced from the NBA playoffs, his signature shoe continues to stack up the releases. This Summer will be particularly basketball-centric because of the upcoming 2012 Olympic games in London. Melo, a staple on Team USA, will be with the team as they begin their world [...]
As part of the upcoming NBA All Star Weekend in Orlando, Jordan Brand will be releasing the All Star edition of their player’s kicks. The CP3 V and Melo M8 will kick off the run on Thursday, followed by the Fly Wade II on Friday. All three releases will be available at House of Hoops [...]
Want to see what Chris Paul has been up to since the ending of the 2010-2011 NBA season? Sign up for Footlocker VIP and see a photo journal of his exciting summer.
Carmelo Anthony came to New York last season and led the Knicks to the playoffs for the time since 2004. Looking to improve on last season, Melo’s ready to go. The Air Jordan Melo 8 arrives just in time for what would normally be the start of the NBA season. We have the first two [...]
With All-Star festivities starting up, the anticipated release of a variety of different basketball shoes has arrived. Most notable of these shoes is the new Air Jordan 2011. Not only will Foot Locker House of Hoops have all three of the general releases in Black, Varsity Royal and Team Red, but we find out they [...]