Back in March, King James gave us a preview on Instagram of the latest Nike LeBron X colorway finally dropping this Saturday, May 4th in stores and online. Officially “Pure Platinum/Black-Sport Turquoise,” the newest colorway in LeBron’s signature sneaker collection features a pure platinum underlay with a crimson and black-sport turquoise Miami-inspired spray paint/finger print [...]

This Saturday, April 27 Foot Locker will be releasing the first Nike Air Max LeBron X Low colorway since the shoe dropped as part of the Easter Pack in March. Saturday’s release is a bright citrus/hyper blue-black one that is eye catching, to say the least. With bright citrus dominating the Hyperfuse upper, hyper blue [...]

Playoff time is finally upon us and Nike Basketball’s signature stars LeBron James and Kevin Durant are both chasing one thing, a world championship. With the playoffs promising gold, Nike Basketball unveils the Nike ELITE Series 2.0+ to celebrate its signature players’ achievements in the final stretch to ultimate victory. On Saturday, April 20th House [...]

In partnership with mall management, SELECT Foot Locker stores will implement a sweepstakes ticket procedure* in order to purchase the Nike LeBron X PS ELITE+ and KD V ELITE+ (on sale 4/20/13 for $280 and $200 apiece). The sweepstakes ticket procedure will begin Wednesday, April 17th and end on Thursday, April 18th. If your ticket [...]

Every year Nike’s signature basketball players get an Easter colorway of their shoes and this year is no different. Using the pastel spring-time colors that Easter eggs are often painted in as inspiration, this year’s Easter Pack includes three of the year’s most eye popping colorways. The three shoes in the Pack drop on Friday, [...]

Easter weekend has regularly become a date that is worthy of being circled on sneaker release calendars. Easter 2013 will be no different. Whether or not you celebrate the holiday, all sneaker lovers can rejoice anyway for a weekend packed with heat. This weekend will also mark the end of Foot Locker’s Approved Heat event [...]

The sun is setting on the rest of the Eastern Conference as LeBron James and the Miami Heat are dominating opponents on their current 15 game winning streak and putting all teams on notice that they plan to repeat as champs. Now, as Lebron continues his dominance, we have a special treat as we will [...]

College basketball March Madness is still a few weeks away, but Approved Heat’s sneaker madness rolls on as we have another big week of awesome new releases. Check out some of the kicks hitting Foot Locker stores and Footlocker.com this week. Don’t forget to check the Launch Locator here (updated daily) for all the details [...]

The LeBron X “Volt” will hit stores and our website tomorrow morning and I think it’s fair to say that this is the brightest colorway we’ve seen from a LeBron shoe – maybe ever. You might recognize the “Volt” release from the dunk contest when Eric Bledsoe of the Clippers threw down in them. In [...]

Approved Heat is in full swing and beginning today, Foot Locker Unlocked is giving you a snapshot of some of the week’s biggest releases ahead at Foot Locker, House of Hoops by Foot Locker and Footlocker.com. Don’t forget to check the Launch Locator here for all the details on which stores will be getting these [...]